2026: The year of ‘new neutrals’

Around the end of the summer / start of autumn, major paint, print and interiors companies release their key colour/s for the coming year. And every year, journalists try to find a theme for these picks and predictions.

Sometimes, grouping most of the colours into a rough category is a bit of a stretch and there are always outliers. For 2025 it was Valspar’s ultramarine, and the year before it was Etsy’s berry. So let’s take a look at the ‘new neutrals’ palette for 2026…and see who’s going rogue!

“In the coming year, we will redefine our notion of neutral hues. Going beyond the classified color term, neutral refers to colors that set a grounding and inviting mood with the warmth that calms our senses.”

- Sue Kim, Valspar® Director of Color Marketing

Beiges

Sherwin-Williams

Universal Khaki - “An earthy and timeless mid-tone tan.”

C2 Paint

Epernay - “Epernay evokes the serene charm of the French countryside, where delicate champagne hues dance in the sunlight and warm stone walls absorb the golden glow of dusk. This refined color brings an air of understated elegance to any interior.”

This is part of their 'en terre' collection...

Dutch Boy Paints

Melodious Ivory - “A timeless, creamy shade that gives a nostalgic, elevated vibe.”

“From earthy ochres to smoky jades, 2026's palette is all about colors

that nurture the soul.”

- Julia Cancilla, ELLE Decor

Greens

Behr

Hidden Gem - “A smoky jade that embodies an air of mystery and sophistication.”

Valspar

Warm Eucalyptus - “Naturally restorative and serene, it gives you a warm feeling inside and out.”

Browns/Maroons

Graham & Brown

Divine Damson - “Inspired by the lush tones of ripe damson and fig, with hints of mulberry and garnet. Luxurious yet comforting, our Colour of the Year brings warmth to any space.”

Blues

Dulux

The Rhythm of Blues: Slow Swing, Free Groove & Mellow Flow - “Three soulful indigo blues – meditative, vibrant and airy - creating a colour family that's both calming and space-changing.”